Home: Tag : audience

audience tagged articles

Understanding ROI and your target audience doesn't have to be rocket science. But without it you're marketing in the dark.
Hypnotic language is used all the time every day, whether you are conscious of it or not. Why do particular songs/books/movies/commercials catch our attention so strongly? They structure their language in such a way that customers heed their suggestions and crave more of what they have to offer.
When TV shows/channel say they had "X" amount of viewers, how do they know? Is there like a little tracking thing where they can tell if you are on a certain channel? Do you have to be on the channel a certain amount of time for it counts you as a viewer? Like if I was just flipping through channels would I count as a viewer for that show on every channel? Confused how this works? Let me give some useful information:
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